Functional Foods & Beverages
Jade Leaf Matcha Adds Concentrate, Collagen Blend in Four-SKU Expansion
Jade Leaf Matcha's four-product fall lineup pairs antioxidant-rich Japanese matcha with collagen in a Great Lakes Welln…
Functional Foods & Beverages 101 stories
Functional Foods & Beverages
Laird Superfood Lands 1,000+ Walmart Doors with Mushroom Coffee Line
Laird Superfood's Walmart expansion brings lion's mane, cordyceps, and rhodiola-infused coffees alongside a 12g-protein…
Functional Foods & Beverages
TruHeight Enters Functional Foods with Protein Energy Waffles
TruHeight Vitamins is expanding beyond its supplement roots into functional foods, debuting a high-fiber, protein-forwa…
Functional Foods & Beverages
Avocados From Peru Teams With Chipotle for National Avocado Day
Avocados From Peru and Chipotle Mexican Grill are activating a two-day consumer promotion around National Avocado Day, …
Functional Foods & Beverages
Juni Sparkling Adaptogen Tea Hits 8,500 Doors with Albertsons Push
Juni's zero-sugar, 5-calorie sparkling adaptogen tea expands into Albertsons, Safeway, Vons, and Pavilions locations ac…
Functional Foods & Beverages
Black Currant Enters Probiotic Yogurt via McCormick Collabs
McCormick pairs its Black Currant Finishing Sugar and Sweet & Smoky Seasoning with Go Greek Yogurt's probiotic-rich bas…
Functional Foods & Beverages
McVitie's Parent Targets 2030 Doubling of Better-Nutrition SKUs
Pladis Global sets a 2030 commitment to double volume share of products with lower sugar, salt, and saturated fat along…
Functional Foods & Beverages
McVitie's Parent Pledges to Double Better-Nutrition Sales by 2030
pladis Global is targeting a 2030 portfolio shift across its biscuit and confectionery brands, prioritizing products wi…
Functional Foods & Beverages
McVitie's Owner Targets Doubled Better-For-You Sales by 2030
Pladis sets a portfolio-wide reformulation target, prioritizing lower sugar, salt, and saturated fat alongside elevated…
Functional Foods & Beverages
Barfresh Wins 50 Ohio School Districts in K-12 Beverage Push
Barfresh's Ohio expansion adds 50 school districts and more than 300,000 student consumers, signaling growing instituti…
Functional Foods & Beverages
GORGIE Adds Candy Apple SKU Amid 600% Retail Sales Growth
GORGIE's Candy Apple launch extends a no-artificial-sweetener energy lineup now holding nearly 20% category share at a …
Functional Foods & Beverages
Volunteer Botanicals Launches Inner Wild Adaptogen Beverage Line
Volunteer Botanicals' Inner Wild line pairs mineral spring water with a proprietary bioavailability platform to target …