Functional Foods & Beverages
High-Protein Ice Cream Gains Shelf Space in Functional Indulgence Boom
As consumers seek nutritious alternatives to traditional frozen desserts, brands like Protein Pints capitalize on the m…
Functional Foods & Beverages 101 stories
Functional Foods & Beverages
On-Site Microgreens Systems Boost Nutrient Density in Food Service
Instafarm's automated growing platform delivers nutrient-dense fresh herbs and microgreens directly to restaurants and …
Functional Foods & Beverages
Plant Power 7™: Inside Lotus's Organic Botanical Energy Blend
Lotus Plant Power drinks center on a proprietary blend of certified organic botanicals including green coffee and guayu…
Functional Foods & Beverages
SunRice Protein+ Brings Collagen-Infused Rice to U.S. Market
SunRice's Protein+ line infuses ready-to-heat rice with collagen to clear 10g of protein per serving, entering a U.S. f…
Functional Foods & Beverages
Jones Soda Zero Sugar Targets Health-Conscious Bulk Buyers
Zero-calorie craft soda expands into Canadian club stores, addressing consumer demand for bold flavor without sugar or …
Functional Foods & Beverages
Matcha's Antioxidant Appeal Drives $7.2B Market by 2036
Clean-label demand and functional-nutrition positioning fuel matcha's 7.1% CAGR as operators capitalize on consumer app…
Functional Foods & Beverages
Kefir Leader Lifeway Expands Gut-Health Market Share
As probiotic fermented dairy moves mainstream, Lifeway Foods CEO Julie Smolyansky earns back-to-back industry recogniti…
Functional Foods & Beverages
Be LOVE Launches Clear Protein Drink With 15g Protein, Zero Sugar
Be LOVE, founded by Vital Proteins creator Kurt Seidensticker, enters the protein beverage category with a clear-format…
Functional Foods & Beverages
High-Protein, No-Sugar Granola Targets Dual Consumer Priorities
NuTrail's national launch delivers 15g protein per serving and zero added sugar, aligning with consumer demand to reduc…
Functional Foods & Beverages
High-Protein, Zero-Sugar Banana Milk Targets Fitness RTD Segment
SPYLT's limited banana milk SKU delivers 20g protein and zero sugar in lactose-free format, positioning nostalgia-drive…
Functional Foods & Beverages
Campbell's Launches 20g Protein Soup Line With Bone Broth Base
New canned soup line delivers protein and fiber through bone broth, chicken, quinoa, beans and lentils—tapping mainstre…
Functional Foods & Beverages
Smoothie King Adds Protein Flatbread to Expand High-Protein Meal Options
Chain launches protein-packed chicken flatbread bundled with recovery smoothie to address growing demand for functional…